I just came back to Active Presenter after using a competing product. I know AP has a drag and drop question that can be used for matching, but the type of text matching as shown in this image could be made SO much easier to create in AP. To me it deserves its own question type.
We’ll consider adding more shapes to bring users more options when customizing the drag-and-drop question.
At this time, you can try the Image Fill feature (select the drag source/drop target > Properties pane > Style & Effects tab > Fill section > Image Fill) so that you can enter the text as normal.